Networking is a Relationship Business |
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Regardless about what anybody tells you, networking is a relationship business. If an email was to drop into your inbox from someone you don’t know or haven’t had any contact for some time, what do you do? Especially if the email reads something like this “Hi, I hope you are all right, I trust you won’t take offence to this, but. ….” we actually say hello or hi to people every day, whether that be online or offline and people certainly get different responses to their greetings. Some people return the Hi and some even ask how you are. There can be times when a simple hello can lead to a long association or online relationship between two people who may never actually meet offline. The purpose of saying hi or Hello is obviously to get a response and even a no answer can be recorded as a response. Why is this relevant? Because people buy from people they feel comfortable with, and more often than not, this means people they know or have some sort of relationship and trust with. This is why networkers become experts in breaking the ice by initiating contact or starting a conversation. Communication by phone, email of face to face is the lifeblood of the networker. Some communications are long and wordy and contain so much information that it takes up pages and pages describing the relative benefits and features of the product or opportunity they are trying to inform you of. Others can communicate quite effectively by using short, attention grabbing messages that entice you to want to learn more of what they are selling and then enabling you to find out more about the product or service at your own pace. Whatever the communication, the information that is provided should be of benefit for both parties, so that the recipient of the message can either request more information or otherwise inform the sender they are not interested in the message, product or service. Regardless of how and when a communication is delivered, once a relationship has commenced between two parties, the only way a networker can have any success is by developing a relationship with the receiver. In finding out exactly what the person wants and finding a solution, or solving a problem they might have, the networker can achieve a great deal of success. Networkers who concentrate on making a quick sale will have nowhere near the success of the person who takes the time to form a relationship, whether that be online or offline, by email or by face to face. To find out why Brian Tracy believes iLearningGlobal.tv is the best business opportunity he has ever seen in his life, click here to visit www.foreverlearning.com.au |